During the highly anticipated 2026 FIFA World Cup Final, viewers can look forward to an electrifying halftime show reminiscent of the iconic Super Bowl extravaganzas. This captivating performance is set to be orchestrated by Global Citizen, a renowned advocate for social causes, in a groundbreaking collaboration with FIFA.
The partnership was officially unveiled to the world during the star-studded Global Citizen Festival event last Saturday, promising an unforgettable fusion of sports and entertainment on the grandest stage.
2026 Final will mark the first collaboration between the two organizations
FIFA has a four-year relationship with Global Citizen, an organization that organizes entertainment events to fight world hunger; the two organizations will work together for the first time at the 2026 Final.
FIFA President Gianni Infantino said “FIFA’s mission is to develop football in every corner of the world and to have a positive impact on society, Through this partnership, FIFA and Global Citizen will bring together the worlds of sport and entertainment to actively contribute to a better world. We are committing to a series of joint activities that will help promote access to football and engage fans of the sport in an effort to create positive change in their local communities.”
Alongside Infantino and Global Citizen CEO Hugh Evans were celebrities Hugh Jackman, DJ Khaled, and Gayle King for the event.
FIFA has two major events lined up in North America
FIFA has two significant events slated for North America in 2025 and 2026. The 2026 World Cup is scheduled to start in June of that year, and the details of the Club World Cup were announced on Saturday.
There has been conjecture over the possibility of a halftime entertainment for the highly anticipated World Cup final. An item headlined “Would a half-time show work for the World Cup or Champions League final?” appeared in The New York Times earlier this year.
Global Citizen and FIFA have now verified this: Though some doubters questioned whether European spectators would put up with the longer halftime show typical of NFL games in the United States, the decision turned out to be as clear-cut as many had predicted.
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